Workshop for Center for Faculty Leadership and Development: Dr. Denisse Olivas, Director of UTEP’s Center for Hispanic Entrepreneurship; College of Business Administration. Presentation Summary: The Center for Hispanic Entrepreneurship will present a workshop for entrepreneurs, scholars, students, and marketing professionals on the importance of developing and implementing a marketing plan for a business. We will discuss the basic components of a well laid-out plan, key sections for certain products and services, and the additional components needed if seeking funding for your business.